When I was a kid, my family used to spend summers in the South of France at our home, the Mas des Oliviers, named after the 18 olive trees on the property. We loved the garden best, where we used to spend long languid days relaxing around the terracotta-tiled swimming pool, reading and soaking in the sun.
Our favourite games involved blue and white inflatable lilos, and I have fond memories of hiding behind the pool house with friends and waiting for my parents to relax completely on their lilos before canonballing into the water and soaking them.
However, the lilos would inevitably puncture, and it was my job to repair them. I used to patch them up with Super Glue and puncture repair kits to make them last a few more weeks, sometimes having to re-inflate them every day. When a lilo was beyond repair, we would replace it with the exact same model and, as it was usually my fault, I had to pay for it out of the pocket money I earned by doing chores around the house.
When I was eventually asked to find a pool float that would match the aesthetic of our family home and last longer than a few months, I couldn’t. So I started designing lilos. A few years later, and after several prototypes, we are finally launching our own brand, Oliver James. We hope you love what we’ve come up with, we sure do.